Friday, November 14, 2008

Ad rage

There are a few companies whose products I refuse to ever purchase because I hate their commercials so much.

Recently, it's the "Saved by Zero" Toyota commercials. And today, I learned that I'm not alone in my utter hatred of these commercials. According to the Tribune, Toyota says that dealer traffic has increased since these commercials started running. So, I'd like to declare right now that I refuse to buy a Toyota or visit one of their dealerships until I can't remember the tune of that damn song. Nevermind that I'm not all in the market for a new car, but still. I used to be in love with the Toyota Matrix. Now? The love affair is over.

Another irritating commercial maker is Luna. There's the one where the woman talks to her carpet about how much she loves it. Then there's the one where a couple sings and plays guitar to their hard wood floors. Barf.

But the Luna commercial that bothers me the most is the one where they show pictures of all the flood damage that hit the Midwest. That's followed by an announcement that Luna is extending its special financing deals due to all the people who were devastated by the recent flooding. This is followed by a picture of a happy child playing in puddles. And all of this is followed by me yelling obscenities at the TV.

First of all, Luna — along with every other carpet and flooring store — ALWAYS offers special financing. It's like saying, "Did you know that Guitar Center is having a huge sale this weekend?" You can't convince me that this special financing deal is any different than the one you offer for President's Day, or Memorial Day, or Casmir Pulaski Day. So the idea that Luna would attempt to use a legitimately devastating event — hundreds of households having thousands of dollars in damage, as well as losing their belongings, and in some cases, their lives — to not only sell more carpeting, but also try to make themselves look benevolent, is disgusting. People died due to regional flooding this summer, and Luna is trying to capitalize on that. Sick.

Once again, I can safely say that I will never purchase anything from Luna. However, in this case, I'm actually in the market for some carpeting for our stairs. So Luna, you lost a potential customer because your commercials are stupid and annoying and pandering and insulting. You stink.

Why can't all commercials be like Dunkin' Donuts commercials? I heart TMBG.

2 comments:

highnumber said...

I think a Nissan ad inspired me to replenish my Buzzcocks supply. (for whatever that's worth)

I can't say that I am familiar with the Toyota ads, but I have heard other people complain about them. Are they as annoying as this or this?

Hoffa said...

Saaaaaaaaved By Zerooooooooo!